Thursday, May 1, 2025

FWD Life Insurance Plants 1,200 Native Trees to Bolster Sierra Madre Ecosystem and Storm Defense

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FWD Life Insurance Plants 1,200 Native Trees to Bolster Sierra Madre Ecosystem and Storm Defense

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FWD’s Community Care program sets a new precedent for its sustainability and environmental efforts for the next generation of Filipinos.

FWD Life Insurance (FWD Philippines) takes a significant step towards environmental preservationplanting 1,200 native trees as part of its Community Care initiatives, in partnership with Fostering Education & Environment for Development Inc. (FEED Philippines).

As the insurer of the next generation, FWD’s Forest of the Future aims to build a healthier and more sustainable environment for the generations to come by planting native and endemic species at the Laguna-Quezon Land Grant, reinforcing a section of the Sierra Madre Mountain range.

The Sierra Madre is a crucial natural barrier against typhoons that impact the region annually, reducing the destructive effects on many communities. It’s also a vital ecosystem for various florae and fauna, including endemic species. However, the area is threatened by constant deforestation and other human activities.

Volunteers from FWD planted endemic species like Malaruhat-puti, as well as native species including Bagtikan, Daligdigan, Dulitan, and Mayapis. Under FWD’s Community Care program, this initiative marks a significant milestone in the insurance company’s contributions to sustainable environmental stewardship.

FWD Philippines President & CEO, Antonio Manuel “Jumbing” de Rosas shared, “This initiative showcases the collective impact of individuals to shape a more resilient future for the next generation. Beyond planting trees, we’re building a stronger nation. This effort also fosters a sense of purpose among FWD employees, as we empower them to be agents of change as they celebrate living.”

Partnerships Director of FEED Philippines, Anne-Marie Mananquil Bakker, shared how this collaboration with FWD Philippines represents a shared vision. “FWD aligns with many of our values in FEED. We both foster a sense of purpose and empower individuals to build the best future for Filipinos. Together, we’re cultivating a legacy of resilience and hope. We look forward to continuing this fruitful partnership.”

Registered with the Philippine Securities & Exchange Commission, FEED is a non-profit organization focused on growing, preserving, and protecting local biodiversity through integrated educational programs, community development initiatives, and scientific/practical research.

Visit FWD’s Community Care page to learn more about other activity initiatives that help build the best future for Filipinos.