Tuesday, May 6, 2025

ALVIERA LAUNCHES SPORTS PROGRAM TO REACH 10,000 SPORTS ENTHUSIASTS IN CENTRAL LUZON

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ALVIERA LAUNCHES SPORTS PROGRAM TO REACH 10,000 SPORTS ENTHUSIASTS IN CENTRAL LUZON

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ALVIERA, the pioneering integrated mixed-use estate by Ayala Land and Leonio Land in Porac, Pampanga, proudly announces the launch of the ALVIERA Sports Program, a comprehensive initiative designed to promote active lifestyles and community engagement across Central Luzon and beyond. With a goal to reach 10,000 sports enthusiasts by the end of the year, ALVIERA cements its role as the regional growth center of Central Luzon and a premier destination for sports and recreation.

ALVIERA officially launches its sports programs during the Racketlon opening ceremony, showcasing its commitment to building an active and vibrant community within the estate.

The program was officially inaugurated during the opening of the ALVIERA Racketlon Launch, attended by athletes, partners, and community leaders. The event showcased ALVIERA’s commitment to fostering a vibrant sports culture, with activities and demonstrations highlighting tennis, badminton and pickleball at the Alviera Country Club.

“As the regional growth center of Central Luzon, ALVIERA is committed to building a thriving, active community,” said Rica Balbido, Estate Development Head for Central Luzon. “We launched the Alviera Sports Program to provide facilities and inclusive activities that inspire people of all ages to lead healthier, more connected lives. Our vision is to make ALVIERA the go-to hub for sports and recreation, not just for Central Luzon, but for everyone seeking quality experiences.”

Premium Facilities for All Lifestyles

Luigi C. Crespo, Development Manager of Ayala Land (center), presents the impressive scale model of ALVIERA, highlighting the expansive 1,800-hectare estate and its visionary plans for a dynamic and sustainable mixed-use community.

Luigi C. Crespo, Development Manager of Ayala Land delivers the opening remarks of the Racketlon opening ceremony at the ALVIERA Country Club.

ALVIERA offers a wide range of indoor and outdoor sports facilities for all ages and skill levels. For members, The ALVIERA Country Club serves as the region’s premier lifestyle hub, featuring tennis and badminton courts, a multi-sport court, gym, dance studio, swimming pools, wellness amenities, and family-friendly play areas. It also includes entertainment options like KTV, billiards, and restaurants, blending urban convenience with natural surroundings. To ensure everyone can enjoy these exceptional amenities, non-members are also welcome to access the club’s facilities through a day pass.

Outside the club, the New Open Grounds provide a versatile space perfect for football, frisbee, running, jogging, casual play, and pet-friendly activities. Just nearby, the ALVIERA Driving Range offers a dedicated venue for golfers to practice their swings, benefit from professional instructor services, and enjoy dining at the on-site restaurant. Motorsport enthusiasts can experience thrilling karting experiences at the City Kart Racing Circuit. Additionally, a scenic five-kilometer bike and nature trail supports cycling, duathlons, and trail runs, making Alvieraa comprehensive destination for diverse sports and outdoor activities.

Tin E. Yabao, Marketing Manager for Central Luzon, Ayala Land announces the upcoming sports programs of ALVIERA during the opening ceremony of the Racketlon tournaments.

Leo Amante, Resident Manager of ALVIERA Country Club, officially declares the opening of the Racketlon tournaments during its inaugural ceremony.

These dynamic venues support ALVIERA’s robust sports calendar, which includes Youth Football Tournaments, Frisbee competitions, the Long Drive at the driving range, and endurance events like the Duathlon, Trail Run, and the Spartan Trailfecta Race. Together, they underscore ALVIERA’s standing as Central Luzon’s premier sports and outdoor destination.

“Our mission at ALVIERA is to empower 10,000 people this year by providing access to quality sports facilities and dynamic events,” added Rica Balbido. “We believe that promoting an active lifestyle is key to building a healthy, connected community, and we invite everyone—residents, visitors, and sports enthusiasts from all over—to join us in making ALVIERA the heart of sports and recreation in Central Luzon.”

As ALVIERA continues to realize its vision of becoming the growth center of Central Luzon, the ALVIERA Sports Program stands as a testament to its dedication to community building, wellness, and inclusive development. Whether you’re a seasoned athlete or simply looking to try something new, ALVIERA welcomes you to experience its premium facilities and vibrant sports community.

For more information on upcoming events and how to get involved, visit ALVIERA’s official website www.alviera.com.phor follow ALVIERAPH on Facebook, Instagram, and Tik Tok @alvieraph.